Join the Journey:

Marketing Material for our Book Tour Promotional Partners to Help Spread the Word!

A Message From Martinus

How This Launch Relates to You

Hi Partners,

I’m both excited and filled with genuine gratitude that we’re working together to share our message with such a large audience of amazing readers and runners.

This book is just a part of a bigger mission to inspire 1 million people to run their first 5K and change the running scene around the world. 

To support you, my team has created some pre-written promotional materials, including social media posts, email templates, and graphics, along with some simple tutorials.

If you have any questions, feel free to schedule a call with me through email.

Let’s make this book launch a huge success together!

Marketing Materials

Below you will find everything you’ll need to spread the word about the Slow AF Run Club launch, including pre-made emails, social media copy, carousels, reels, and static posts. You can also use the photos of Martinus/the book to get creative with your promotion!

More Ways To Support

Leave a Review on Goodreads

Leave a Review on Amazon

Interview Martinus

Looking For A Speaker?

Make a Connection

Got questions? Contact Us

Graphics

Click on the image below to expand, save and share.

Static Post Graphics

Download the static graphic image below that you would like to use for your social media post

Carousel Graphics

Download all 3 photos to create your very own carousel post

Get Creative

Use any of the headshots or book promotional images below to create your own captivating launch day graphics

Email Templates

Below, you’ll find several email options that can be used to let your general audience know about the book launch. Feel free to copy and paste these directly (note- there are a few places where personal comments are recommended) or use them as inspiration to write your own email - Don’t forget to include information about ordering.

Template 1

Any Audience, Short Form

Subject: Slow AF Run Club Is Now Available!

Dear, [Audience],

[Personal Opening]

I am thrilled to announce that today is the official launch of Martinus Evans’ new book, “Slow AF Run Club: The Ultimate Guide for Anyone Who Wants to Run.”

In “Slow AF Run Club,” Martinus shares his personal experiences, tips, and tricks to help you become a better runner, no matter your current fitness level. The book includes a 16-week training program that will guide you from running your first mile to completing a 5K. It also includes strength training exercises and nutrition advice to help you fuel your body for your runs.

This book is not just for slow runners, but for anyone who wants to enjoy running without the pressure of speed.  Whether you’re just beginning to run or struggling to keep up your progress, you’ll also find tools and resources to help reach your running goals, including:

Training plans
Motivational Worksheets
Progress Trackers
Recovery Tips
Nutrition Advice
…And more!

[Personal Wrap up]

So, what are you waiting for? Get your copy of “Slow AF Run Club” today and start your journey
to becoming a better runner! https://slowafrunclub.com/preorder

Thank you for your time, and happy running!

Best regards,
[Your Name]

Template 2

Casual, to friends, directed to non runners, new runners

Subject: Slow AF Run Club Is Now Available!

Hey, [Audience],

[Personal Opening]

As someone who knows me well, you’re aware I’m a runner! Recently I’ve stumbled upon something that has ignited my passion for running even more. I’m reaching out to you because I thought you might be interested too!

I’ve started reading this amazing book called “Slow AF Run Club: The ultimate guide for anyone who wants to run,” and it has completely changed my perspective on running. It’s a hilarious and relatable account of the author, Martinus Evans, journey of being told to lose weight or die to becoming an 8 time marathon runner. It’s packed with practical tips, inspiring stories, and a whole lot of motivation. I found it to be a refreshing take on running that breaks away from the traditional, intimidating running culture and focuses on the joy and freedom of the sport rather than weight loss. 

The best part is that it’s not just for experienced runners. In fact, it’s perfect for anyone who wants to start running or improve their running game, regardless of their fitness level or speed. Whether you’re a beginner or a seasoned runner, this book has something for everyone.

I thought of you because I know how much you enjoy challenging yourself. I believe this book will not only entertain you but also provide you with valuable insights and tips that can help you achieve your running goals, whatever they may be. Plus, I thought it would be so much fun if we could read it together and embark on our Slow AF Run Club adventure as running buddies!

So, what do you say?

So, what do you say?

Let me know your thoughts, and if you’re interested, you can buy a copy of the book here or we can grab coffee and chat about it. https://slowafrunclub.com/preorder

Looking forward to hearing from you soon!

Take care,
[Your Name]

Social Copy

You can use any of templated posts below to share launch information with your audience across social media, either by directly copying the text OR as inspiration for your own personal message about the book.

Don’t forget to including info about ordering in your posts –
Give us a tag @300poundsandrunning & @runslowaf

Twitter Posts

Select from the following options OR create your own post to share on Twitter

Option 1
Ready to embrace the joys of running at your own pace? Join me by reading Slow AF Run Club! Pre-order a copy here! https://slowafrunclub.com/preorder/ 🏃‍♀️🏃‍♂️ Get inspired, laugh out loud, and conquer your running goals with this hilarious and empowering book.#SlowAFRunClub #MartinusEvans

Option 2
Want to start running but feeling intimidated? Slow AF Run Club is here to help! 🏃‍♂️ Laugh your way through this relatable and motivating book that proves running is for everyone. Read the club! https://slowafrunclub.com/preorder/ #SlowAFRunClub #MartinusEvans

Option 3
Tired of the pressure to be fast, lose weight and “look like a runner”? Read Slow AF Run Club. Get inspired, gain confidence, and join a supportive community of runners. It’s time to embrace the joy of running at your own pace! #SlowAFRunClub  https://slowafrunclub.com/preorder/

Option 4
Runners of all levels, unite! Read Slow AF Run Club and discover the hilarious and heartwarming world of running at a pace that suits you. Say goodbye to the pressure and hello to the joy of running. https://slowafrunclub.com/preorder/ #SlowAFRunClub #MartinusEvans

Instagram and Facebook Captions

Use any of the captions below that best fits your scenario, alongside any of the static posts, carousels or reels we’ve provided to create an engaging post for social media OR use them as inspiration to write your own personalized caption.

Don’t forget to include ordering information and give us a tag @300poundsandrunning & @runslowaf

General – Talking to a wide audience of potential or seasoned runners:

Runners of the world. UNITE! 📢

If you’re looking to take your running to the next level and unlock your full potential, then Slow AF Run Club by is a must-read. This book is packed with 10+ years of running experience by @300poundsandrunning. With these strategies, and insights you’ll learn not only about running, nutrition and gear but how to overcome mental barriers and cultivate “a runners mindset”.

Whether you’re a seasoned runner or just starting out, Slow AF Run Club has something for everyone. And with pre-order bonuses like a free training plan and access to a private group, now is the perfect time to grab your copy. Don’t miss out on this game-changing resource – order now and get ready to crush your running goals!

Get your copy today! https://slowafrunclub.com/preorder

#SlowAFRunClub #UltimateGuideToRunning #RunningGoals #Martinusevans

Personal pre-launch caption:

Counting down the days until June 6th when I receive my copy of Slow AF Run Club by @300poundsandrunning!

I’m beyond excited to level up my running knowledge and hit the ground running with a whole new mindset. Who says you can’t be a slow runner and still achieve your goals? Can’t wait to dive in and see what this ultimate guide for anyone who wants to run has in store for me!

Preorder your copy of the book through Amazon, Barnes & Noble and Audible. Want a signed copy? You can get 15% off when you buy a copy through @pocketbooksshop https://slowafrunclub.com/preorder

#SlowAFRunClub #MartinusEvans #TurtleTeam #marathontraining #mindset

Personal post-launch caption:

I’m officially a part of the Slow AF Run Club!

I’m reading Slow AF Run Club by @300poundsandrunning. This ultimate guide for anyone who wants to run has truly exceeded my expectations and taught me so much about running, mindset, and pushing past my own limits. From the first page to the last, I felt inspired and motivated to take action and make progress towards my running goals. Thank you @300poundsandrunning for sharing your expertise and encouraging us to embrace our own pace. Can’t wait to see where my running journey takes me next!

Get your copy today! https://slowafrunclub.com/preorder

#SlowAFRunClub #MartinusEvans #TurtleTeam #marathontraining #mindset #runnerslifestyle

Personal – Connected with Martinus’ personal stories:

Reading Slow AF Run Club: the ultimate guide for anyone who want to run by @300poundsandrunning was not just an informative and empowering experience, but a deeply inspiring one as well. Learning about Martinus Evans’ personal journey and how he overcame obstacles and transformed himself into a marathon runner was truly incredible. 📖🏃‍♂️ His story reminded me that we all have the power to change our lives and achieve our dreams, no matter where we start. Thank you for sharing your story and for creating this amazing resource for runners of all levels. I can’t wait to put these lessons into practice and see what I’m capable of!

Get your copy today! https://slowafrunclub.com/preorder

#SlowAFRunClub #MartinusEvans #TurtleTeam #runnersworld #runnerslifestyle
#marathonrunner #overcome #empower

Personal – Learned a lot about running:

I’m reading Slow AF Run Club by @300poundsandrunning and my mind is already blown! This ultimate guide for anyone who wants to run is jam-packed with so much valuable information and advice on everything from proper form, running gear, picking a race to goal-setting and developing a runners mindset. I feel like I’ve acquired a whole new set of running skills and knowledge that I can’t wait to put into practice on my next run. Thanks to @300poundsandrunning, I now have the tools and confidence to take my running to the next level, no matter my pace. If you’re a runner or aspiring to be one, I highly recommend checking out this book!

Get your copy today! https://slowafrunclub.com/preorder

#runnerseducation #marathontraining #runnersmindset #runclub #slowafrunclub
#martinusevans

Instagram Reels

Add your favorite audio to any of our premade Reels or learn to create your own using our reels tutorials. Join the Slow AF Video Trend!